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Conference Planning: Bums in Seats and Minds Engaged
Conference Planning: Bums in Seats and Minds Engaged
About this episode:
About this episode:
You are planning a conference and you want it to be as successful as possible. In today’s Informed Decisions Q&A session, we’ll offer some fresh ideas and insider perspective to help you create a truly memorable conference. Join Randall Craig, Hall of Fame speaker, who has presented at and attended 500+ events, to explore topics such as:
You are planning a conference and you want it to be as successful as possible. In today’s Informed Decisions Q&A session, we’ll offer some fresh ideas and insider perspective to help you create a truly memorable conference. Join Randall Craig, Hall of Fame speaker, who has presented at and attended 500+ events, to explore topics such as:
• Effective event marketing strategies, without breaking the bank.
• Effective event marketing strategies, without breaking the bank.
• No more PowerPoints! New formats that can improve attendee engagement.
• No more PowerPoints! New formats that can improve attendee engagement.
• Speaker selection strategies: Speaker types, and the tough questions you should ask anyone presenting to your audience to ensure value and fit. -From knowledge to action: Translating event attendance to tangible change. -(And for associations: Using the event to improve member engagement beyond the event itself: Improved retention, future event registrations, online engagement, etc.)
• Speaker selection strategies: Speaker types, and the tough questions you should ask anyone presenting to your audience to ensure value and fit. -From knowledge to action: Translating event attendance to tangible change. -(And for associations: Using the event to improve member engagement beyond the event itself: Improved retention, future event registrations, online engagement, etc.)
• From knowledge to action: Translating event attendance to tangible change. -(And for associations: Using the event to improve member engagement beyond the event itself: Improved retention, future event registrations, online engagement, etc.)
• From knowledge to action: Translating event attendance to tangible change. -(And for associations: Using the event to improve member engagement beyond the event itself: Improved retention, future event registrations, online engagement, etc.)
• (And for associations: Using the event to improve member engagement beyond the event itself: Improved retention, future event registrations, online engagement, etc.)
• (And for associations: Using the event to improve member engagement beyond the event itself: Improved retention, future event registrations, online engagement, etc.)
Part 1
Part 2
Part 3
Topics Discussed (with timestamps)
Topics Discussed (with timestamps)
• The good, the bad and the ugly of conference planning: What we need to know. (1:06)
• The good, the bad and the ugly of conference planning: What we need to know. (1:06)
• Who puts on the best conferences and events: Associations or the corporate world? (3:56)
• Who puts on the best conferences and events: Associations or the corporate world? (3:56)
• Which is better?: The one day summit vs the multi-day conference? (7:07)
• Which is better?: The one day summit vs the multi-day conference? (7:07)
• Conference Programs: Should focus be on networking or content? (9:38)
• Conference Programs: Should focus be on networking or content? (9:38)
• Free speakers vs paid speakers: Why pay when so many will speak for free? (13:13)
• Free speakers vs paid speakers: Why pay when so many will speak for free? (13:13)
• How can we make our conference stand out?(22:38)
• How can we make our conference stand out?(22:38)
• Conference Marketing: How can conference organizers influence registration so a desirable audience attends? (0:11)
• Conference Marketing: How can conference organizers influence registration so a desirable audience attends? (0:11)
• Conference Marketing: Define your target audience with personas. (4:28)
• Conference Marketing: Define your target audience with personas. (4:28)
• The Panel Discussion: How to make a panel engaging. (8:01)
• The Panel Discussion: How to make a panel engaging. (8:01)
• The Panel Discussion: The role of the facilitator. (10:31)
• The Panel Discussion: The role of the facilitator. (10:31)
• Conference Finances: Should conference profits be reinvested into the conference or saved for other purposes? (12:38)
• Conference Finances: Should conference profits be reinvested into the conference or saved for other purposes? (12:38)
• Conference Speakers: What should you be asking speakers to find best fit talent? (16:07)
• Conference Speakers: What should you be asking speakers to find best fit talent? (16:07)
• Conference planning risk management: What contingency plans should be in place? (21:24)
• Conference planning risk management: What contingency plans should be in place? (21:24)
• Conference Planning: How long should a keynote be? (0:12)
• Conference Planning: How long should a keynote be? (0:12)
• Conference Planning: Reinvent the program anew or rinse and repeat what previously worked?(3:26)
• Conference Planning: Reinvent the program anew or rinse and repeat what previously worked?(3:26)
• Conference Planning: How do we measure if a conference was a success? (5:39)
• Conference Planning: How do we measure if a conference was a success? (5:39)
• What does a conference post modem look like for conference planners? (8:52)
• What does a conference post modem look like for conference planners? (8:52)
• Conference Planning: What if an event falls flat? What went wrong? (11:46)
• Conference Planning: What if an event falls flat? What went wrong? (11:46)
• What can association conference planners do to offer value to members? (13:45)
• What can association conference planners do to offer value to members? (13:45)
• Corporate retreats: How can organizations make space for implementation of new ideas? (18:06)
• Corporate retreats: How can organizations make space for implementation of new ideas? (18:06)
• Conference Planning: Take away message from Randall. (20:54)
• Conference Planning: Take away message from Randall. (20:54)
Curious? Questions? Interested in exploring the possibilities?